Product Studio based in Hamburg · Working with businesses across Germany and Europe

Digital products that deliver measurable business value.

From the initial idea to the finished solution, we develop digital products that simplify processes, improve customer experiences and create lasting business value.

Discuss a project View product examples
Start a quick conversation on WhatsAppA direct, informal way to start the conversation.
Product strategy, UX and development in one coherent process Digital products with a clear commercial purpose Direct collaboration with the responsible Product Builder
Product
Strategy, scope and roadmap before development begins.
System
Web applications, portals and processes that work together.
Since 2019
Experience in product development, UX/UI and technical implementation.
PRODUCT STRATEGY
Web applications
SaaS & MVP
UX/UI for digital products
Process automation
Automation solutions
Systems & workflows
Hamburg · Germany · Europe
PRODUCT STRATEGY

Where the greatest
business impact lies.

Not every challenge requires a new product immediately. Sometimes a clearer service process is the right first step. In other cases, an operational bottleneck becomes the foundation for a platform, an MVP or an internal system. Pixlkraft assesses what makes commercial and practical sense.

How we approach it

Product, process
or platform.

We first examine the business model, users, operational bottlenecks and areas of friction. Only then do we decide whether a web application, portal, automation or MVP is the right next step.

Process first
When friction in enquiries, service or daily operations costs time and money, a well-designed digital process often creates the greatest immediate impact.
A platform rather than an isolated solution
When users, data and functions need to work together, an idea becomes a reliable product or system.
A better customer experience
Clarity, UX and user guidance determine whether a product builds trust and is actually adopted in everyday use.
Start focused, build properly
Scope, implementation and future expansion are planned from the outset, so the first version becomes the foundation of a clear roadmap rather than a collection of temporary fixes.
PRODUCT EXAMPLES

Digital products
with clear business value.

Six focused examples show how digital solutions can improve sales, service, operations and customer experiences in real business environments.

Hospitality platform product example
Hospitality
Service, bookings and guest experience

Hospitality Platform

A digital service platform for enquiries, bookings and ongoing guest relationships.
Restaurant loyalty product example
Food & Hospitality
Retention, self-service and repeat visits

Restaurant Loyalty

Customer retention, membership logic and digital self-service touchpoints.
Digital patient services product example
Healthcare
Access, appointments and user guidance

Digital Patient Services

Digital services for practices, treatments and recurring patient journeys.
Booking and operations product example
Operations
Enquiries, scheduling and approvals

Booking & Operations

Digital processes for enquiries, appointment logic and operational planning.
Digital sales and checkout product example
Sales
Offers, conversion and upselling

Digital Sales & Checkout

Product logic for digital sales journeys, offer structures and checkout processes.
Process automation and AI product example
Automation
Support, qualification and internal tasks

Process Automation & AI

AI-supported workflows for customer service, lead qualification and internal operations.
BUSINESS IMPACT

What digital products can change within a business.

Digital products are not an end in themselves. They should create new revenue opportunities, simplify operations, strengthen customer relationships or solve a specific business challenge.

Product example for increasing revenue through digital customer experiences
Increase revenue
Digital products that create new revenue opportunities and improve existing customer experiences.
Product example for automated workflows and digital operations
Automate processes
Digitise manual workflows, reduce repetitive tasks and recover valuable time in day-to-day operations.
Product example for digital customer retention and loyalty systems
Build lasting customer relationships
Digital experiences, services and loyalty systems that turn occasional interactions into long-term customer relationships.
Product example for custom software in a business context
Custom software
Tailored applications built around the actual processes, objectives and requirements of the business.
HOW WE WORK

From business challenge to digital product.

We do not begin with features or technology. We begin with the problem that needs to be solved. From there, we develop a clear, practical solution designed for long-term use.

  1. 01

    Understand

    We examine the objectives, users, existing processes and technical requirements.

  2. 02

    Structure

    The requirements become a focused product concept with prioritised functions, user journeys and a realistic implementation plan.

  3. 03

    Develop

    Design and technical implementation progress together, supported by short feedback loops and visible interim results.

  4. 04

    Launch and improve

    After launch, we support testing, optimisation and further development based on real user and business needs.

Portrait of Kevin Kohls
Kevin Kohls
Founder of Pixlkraft · Product Builder
ABOUT PIXLKRAFT

Entrepreneurial thinking meets digital product development.

Kevin Kohls founded Pixlkraft to approach digital products as more than isolated design or development projects. The first question is always which problem needs to be solved and what commercial value the solution can create.

From product strategy and UX/UI to technical implementation, Kevin works directly with the responsible decision-makers. This means direct communication, clear accountability and no unnecessary handovers between sales, project management and development.

  • Direct collaboration
  • Strategy, design and development in one coherent process
  • Business value before unnecessary complexity
Discuss a project
WAYS TO GET STARTED

The right first step – not automatically the largest project.

Every project begins differently. Sometimes clarity is needed first. Sometimes the priority is a focused digital presence. In other cases, the right starting point is a working product. Pixlkraft therefore offers clear ways to begin rather than rigid agency packages.

Clarity first

Product Assessment

€790 fixed fee

For businesses with a problem or product idea that need clarity on the most commercially and technically sensible solution.

  • Analysis of the objective, users and current bottleneck
  • Joint strategy and scoping session
  • Recommendation for a product, website, process or automation
  • Prioritised next step with an initial implementation framework

If a subsequent project is commissioned, the full Product Assessment fee will be credited against the project.

Assess the opportunity
Digital presence

Business Website

from €2,500

For businesses that want to present themselves more professionally, communicate their offer clearly and generate more qualified enquiries.

  • Strategy and information architecture
  • Bespoke UX/UI design
  • Responsive implementation
  • SEO and metadata foundations
  • Clear contact and enquiry journeys
Discuss a website
Product launch

Digital Product or MVP

from €7,500

For web applications, customer portals, booking systems, digital services, automation and focused first versions of market-ready products.

  • Product strategy and scope
  • User journeys and UX/UI
  • Technical concept
  • Implementation of the prioritised core functions
  • Launch and development roadmap
Discuss a product

Each price represents a clear starting point. The exact framework is defined by priorities, scope and the most sensible sequence.

All prices are exclusive of VAT.

CONTACT

What would you like to improve digitally?

Briefly describe the challenge, existing process or product idea. You will receive a clear assessment of the most commercially and technically sensible next step.

WhatsApp · +49 175 1935950A direct, informal way to start the conversation. hello.pixlkraft@gmail.com LinkedIn · Kevin Kohls
01 · Quick start
Two or three details are enough
You do not need to prepare a lengthy brief. The project type and a few short details are enough for a useful first assessment.
02 · Clear feedback
No unnecessary sales process
You will receive an honest view of what makes sense first and what a realistic next step could look like.

The initial assessment is free of charge. A detailed Product Assessment will only be commissioned after prior agreement.

Quick selection
Prefer not to write a long message? Select the options that apply and use them as the starting point for your enquiry.

Response
Usually within 24 hours, often sooner.
Approach
An honest assessment and a clear next step – without sales pressure.